February thread: ask me all your newsletter questions
Ask me about setting up + writing a newsletter, moving to Substack and more!
If you’ve been around for more than a week, you probably know that I love newsletters. I love the sense of intimacy they give me and the connection they provide between me and the people who enjoy my work (you!). Even if you’ve never commented or replied on one of my posts, I still know you’re there and love having you.
Since I started my business four years ago I’ve done a lot of experiments in my business, including moving from Mailchimp to Flodesk to, now, Substack. I’ve experimented with lead magnets, with email challenges and with my writing schedule.
I also have many conversations with small business owners and freelancers about setting up newsletters, what to write, and how to use them as a gentle marketing tool.
And: this month is a big month for my newsletter because I launched paid subscriptions! 🎉 As a paid subscriber you’ll get exclusive behind-the-scenes posts, monthly threads and quarterly guides that from March 1st onwards free subscribers won’t get. Free subscribers will continue to receive the twice monthly newsletter. Upgrading costs just €5 a month—which is less than a cup of tea and a slice of cake in my favourite coffee place.
New to Substack? Click the button below to enter your email address and be directed to a page where you can select your subscription plan. You’ll only be charged once you enter your payment info there. Find more info and an image of this in my blogpost.
This newsletter is a reader-supported publication. To receive new posts and support my work, why not consider becoming a paid subscriber for €5 a month? 💌
Since I love talking about newsletters so much, I would love to invite you to ask me your questions about all things newsletters, including moving to Substack. I’m also curious to hear about your experiences sending newsletters: what is working for you, what isn’t? Is there anything you’d like to change? What lessons did you learn?
I’m excited for your comments 💛
As excited about Substack as I am? Curious how you can make it work for your business? My new mini-course is just the thing 💌
It’s a gentle, effective and anti-overwhelm approach to using Substack as a small business owner, freelancer or artist, and it’s now available.
If you missed the earlier threads, about the business advice you didn’t take (November) and your favourite business tools, check them out here.
This is the last free threads-post: from March 1st onwards, threads will be one of the perks that paid subscribers to Female Owned get. Upgrade your subscription below, and find out more about how becoming a paying subscriber works here.
Paying subscribers support to do the work I do, and help me to achieve my mission of changing the way we think, talk and feel about small business and freelancing. You’ll also get behind-the-scenes posts, monthly threads and a quarterly guide to create the slow, gentle and profitable business you crave.
Hello Astrid: I started a newsletter last year and am now up to 700 subscribers which is amazing! My website was built through WIX, and the premium/ unlimited plan was chosen because I could send up to 1000 free emails a month. Unfortunately WIX has pulled a a bit and switch and changed their email marketing plans on me (and everyone else). They now want an additional $30 a *month* to send anything over 200 emails. I am livid, to say the least. (I already pay them $200 a year for the website).
I was already contemplating substack as a platform (I really like the app). So now I’m wondering if I should move everything over to substack and run my newsletter content more like a blog. Have you run into anyone else struggling with these new changes at WIX?
Hi Astrid, how would substack differ from a newsletter (or should I pick one or the other?). And what's the key bit of advice you'd give to someone starting from scratch? I am set up and ready to go under wild Heart, Creative Soul as my substack name. Thanks!