2023 numbers in review

How I got did with my business goals + the money I made

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Throughout 2023 I checked in with you around my business and financial goals. I’d set goals around growing my Substack newsletters, adding paid subscriptions and growing the number of paid subscribers, launching certain products and meeting a very specific financial goal.

In this post I’ll wrap up 2023 and tell you how it went: which goals I met, which goals I scrapped, how many newsletter subscribers are currently on the list and whether I made my 2023 financial goal.

Make money with my business every month.

This goal came on the back off a quiet 2022 business-wise when I was recovering from major clinical depression. As things began to feel better and tick up by the end of 2022, setting this goal felt motivating to me.

I certainly reached this goal—and made 10x as much in 2023 as I did in 2022. I’ll break down exactly what I made below when I discuss my financial goals (but do remember that I made very very little money in 2022, so while 10x sounds impressive, that’s relative).

Launch (+ grow) paid subscriptions on Substack.

A paid subscription to Female Owned gives you more than just a newsletter. It provides you with a community that will make you feel supported, empowered and intentional as you craft your own slower, gentler and more profitable business. Upgrade to read the full archive of behind-the-scenes posts, participate in our Accountability Club and our popular mini-mastermind.